Gold Coast financial planning team branding shoot spotlight.

When you think of financial planning, you might picture serious suits and stiff headshots. But for Future Assist, a forward-thinking financial planning firm with offices in Brisbane,Sydney, and on the Gold Coast they wanted to change that perception. They approached me to create branding images that reflected their approachable, modern, and client-focused culture.

2. The Photography Process

We spent three days across their three offices, focusing on natural interactions and real moments. I directed minimal posing to keep everything authentic, while still ensuring everyone looked polished and confident.

This approach not only gave them versatile images for every platform, but also boosted team morale—staff felt proud seeing themselves represented in such a professional way.

3. The Results

Since updating their website and marketing materials, They have:
✔ Built a stronger online presence that reflects their approachable service
✔ Increased engagement on LinkedIn and social media posts
✔ Created a unified brand look across all three offices

4. Why This Matters for Your Business

Branding photography isn’t just for “creative” industries. Whether you run a financial firm, law office, real estate agency, or consultancy, your clients want to see the people behind the business. Fresh, professional imagery builds trust, showcases your culture, and helps you stand out in a competitive market.

The result? A collection of fresh, lifestyle-driven branding images—from team headshots to candid office moments—that now power their website, social media, and marketing materials.

Refreshing their website with a Branding shoot.

Before the shoot, Future Assist had outdated images that didn’t reflect their growing team or their friendly, approachable vibe. They needed a visual refresh that showcased their people and culture. Together, we designed a shoot plan that included:

• Professional but relaxed headshots for all staff

• Lifestyle imagery capturing team meetings, client consultations, and their modern office spaces

• Details and candid moments to bring warmth and personality to their brand

Ready to Refresh Your Brand?

If your team photos are outdated or your website doesn’t reflect the polished, professional service you offer, now is the perfect time to invest in branding photography.

📩 Book Your Personal Branding Session Here or see more of my portfolio Here

Let’s create images that make your business look as good as the service you provide.